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Greenpeace’s Green Electronic Guide

May 31, 2010
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The Greenpeace Green Electronic Guide is part of the Greenpeace Eliminate Toxic Chemicals Campaign, aimed at reducing highly toxic e-waste from piling up in landfills as well as to clean up the electronics sector and get manufacturers to take responsibility for the full life cycle of their products, including the electronic waste that their products generate. The guide does not rank companies on labor standards, energy use or any other issues, but recognises that theseare important in the production and use of electronics products.

The guide was first published in 2006 and is updated regularly every 3 months, the most recent version being published in May. Simply put, the  guide ranks 18 top manufacturers of personal computers, mobile phones, TVs and games consoles according to their policies on toxic chemicals, recycling and climate change. The 18 manufacturers include the likes of Sony, Apple, Nokia, Philips, Sony Ericsson etc. Greenpeace also has a list of criteria/criterion which they use to assess companies and the e-waste that they generate.

Greenpeace expects companies to take financial responsibility for dealing with the electronic waste (e-waste) generated by their products, to take back discarded productsin all countries with sales of their products and to re-use or recycle them responsibly. Individual Producer Responsibility (IPR) provides a feedback loop to the product designersof the end-of-life costs of treating discarded electronic products and thus an incentiveto design out those costs.

In the 14th edition released in January of this year, the ranking of companies are as follows:

  1. Nokie
  2. Sony Ericsson
  3. Toshiba
  4. Philips
  5. Apple
  6. LG Electronics
  7. Sony
  8. Motorola
  9. Samsung
  10. Panasonic
  11. HP
  12. Acer
  13. Sharp
  14. Dell
  15. Fijitsu
  16. Lenovo
  17. Microsoft
  18. Nintendo

Since then, there have been tracked changes to the list and how these companies compare. In the 15th edition…

  1. Nokia
  2. Sony Ericsson
  3. Philips
  4. Motorola
  5. Apple
  6. Panasonic
  7. Sony
  8. HP
  9. Sharp
  10. Dell
  11. Acer
  12. LG Electronics
  13. Samsung
  14. Toshiba
  15. Fujitsu
  16. Microsoft
  17. Lenovo
  18. Nintendo

For more information, visit Greenpeace!

Mel

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