A friend of mine has been working on the FairPrice account, and told me about its Facebook presence.
I visited the page out of curiosity, and was pleasantly surprised to see a question regarding FairPrice’s electricity usage, and the response.
Hmm…does 24-hour Fairprice Extra hypermarts = eco-unfriendly waste of electricity? Is it worth powering up the entire hypermart for the handful of shoppers from 2am-7am? What do you think?
We would like to assure you that FairPrice is committed to being eco-friendly.
At our Jurong Point 24-hr hypermarket, we consciously reduce our electricity consumption at non-essential areas after midnight as much as we can, while not compromising our product quality and customers’ shopping experience.
For example, one third of the lights at the sales floor are switched off. Lights and electricity at non-operating service counters are also turned off. While we try to conserve energy on one hand, we also try to maximize our resources during this period on the other hand by performing night replenishment and other operational activities.
We welcome your thoughts and feedback.
Nice one. The FairPrice outlet in my area has just made the transition to a 24-hours outlet, so I’d be keeping an eye out for such nocturnal practices!